TeCo Theatrical Productions, Inc., Dallas, 2010
Photo by Jacquie Patrick
It has long been recognized that there is a direct economic correlation between a vibrant and dynamic arts and cultural community and a successful tourism and hotel industry.
The Texas Legislature expressly recognized this when they authorized the Municipal Hotel Occupancy Tax - or “HOT” as it is commonly referenced – to allow municipalities to dedicate 15% of HOT funds to “…the encouragement, promotion, improvement, and application of the arts…” Click here to read the full Texas statute.
TFA/Texas Hotel Lodging Association Agreement
Texans for the Arts (TFA) and the Texas Hotel Lodging Association (THLA) have come together in a new partnership to foster understanding of the HOT statute and to build stronger local, regional and statewide ties between artists, arts organizations, arts event producers and cultural programmers, and the respective areas’ convention and hotel industries.
TFA and THLA share the goals of promoting the arts and encouraging attendance at arts and cultural events for out of town visitors thereby directly growing and advancing cultural tourism and the convention and hotel industry.
Next steps are for TFA and THLA to work together to create a “Tool Kit”, which will provide municipalities, arts organizations, and the convention and hotel industries with new ideas, best practices, how-tos, and more, to insure that we collectively carry out the legislative intent of investing tax dollars to promote the arts and cultural tourism thereby contributing to positive economic growth in each respective community.